A.P.C. | Madra by Jessica Ogden '08

Have we got enough brands or collection that are into the nonchalance category?
2nd tier includes See by Chloé, Marc by Marc Jacobs, Isabel Marant, Paul & Joe, when highstreet are also in the game: le Redoute, Comptoir des Cotonniers ... the list just goes on and on, and of cos among all, we can't miss one of the most original nonchalance brand - A.P.C.
IMO, A.P.C. collection has been doing quite well in the last couple of season, they just launched its annual 'Madra by Jessica Ogden' collection. 15 & 8 looks for women and men respectively, all look rather tempting for casualwear, prix's been marked cheaper than the main line, check them when they arrive to your shop nearby.